Connecting Your Product Base to Google Merchant Center

Overview:
This article provides a step-by-step guide to help you connect your product base with Google Merchant Center. By following these instructions, you can ensure that your products are accurately listed and promoted across Google's services.

Steps to Connect Your Product Base

1. Watch the Tutorial:
   Begin by watching this helpful video that visually explains the integration process. This tutorial will provide a comprehensive overview of each step.

2. Access Support Resources:
   For additional support, refer to these helpful links:

   • Google Ads Support: Merchant Center Integration
   • Google Merchant Center Support: General Setup

3. Prepare Your Product Feed:
   Before connecting, ensure that your product feed complies with the Google Merchant Center guidelines. Key attributes to verify include:

   • Product ID
   • Title
   • Description
   • Price
   • Availability

4. Link Your Accounts:

   • In Google Merchant Center, navigate to the "Linked Accounts" section and select Google Ads to initiate the account linking process.
   • Follow the prompts to verify and claim your website. This step is essential for ensuring that your product data is seamlessly integrated.

5. Monitor Your Product Listings:
   After linking your accounts, it's important to regularly check your Merchant Center dashboard for warnings or errors. This will help you confirm that your products are listed correctly and are eligible for promotion.

Troubleshooting Tips

• If you encounter issues during the setup, double-check that all mandatory fields in your product feed are completed.
• Review any potential restrictions on your Google Merchant Center account that may prevent successful linking.

By following these steps, you can connect your product base to Google Merchant Center effectively, enhancing your product visibility online. Should you require further assistance, please consult the support resources mentioned above.